100 years in 100 days….
The JRC team started on May 24th with our first meeting with ICON Themed Environments and finished up, literally 100 days later. The last file of the fourth pavilion was uploaded to the production FTP site on September 1. JRC Design was responsible for the initial interior visitor experience concepts for all pavilions, theme and outlines for the interpretive stations; research and content development for all stories; and coordination with all agencies, groups, publishers, photographers, historians, and the client.
As the designer, JRC Design worked hand in hand with ICON to create the first four of six traveling pavilions. The pavilions are 30×60 in size, soft sided tents and are portable mini museums. The celebrations are built on a Thursday night, open on Friday, run through the weekend and are torn down and packed up on that Sunday night – for business to start on Monday … as usual. They include interactive and educational components, artifacts and models in custom cases, and hundreds of stories and images of Arizona history.
Rocky the Ringtail, the Arizona State Parks junior ranger mascot was also “redesigned” for them during the process, as a photo-op inside the “AMAZING Natural Resources” pavilion.

Two additional pavilion designs are on the boards right now for the Tucson and Phoenix celebrations in early 2012 – If you are an Arizonan, please go and be a part of the state‘s history – where you can see first hand our exhibit work.


